About Us
We are a lean, efficient team dedicated to building long-term client relationships internationally.
Our Mission
We over deliver for a few clients rather than make promises to many.

Passionate about Education

We provide consulting with a purpose by representing products we believe will positively impact how children learn. Our passion is deeply rooted in helping innovative EdTech companies grow.

Building Long-Lasting Partnerships

We provide ongoing account management support to maintain our relationships for the long term. We do this by maintaining frequent contact to ensure successful launch of sales and that distributors have all necessary support to deliver on forecasts.

Our Mission
Our Motto
Our Mission




Never burn a bridge.

We value our network greatly. We enjoy working with collaborative people who share our values of honesty, fairness, and trust. The bridges we build on a daily basis will benefit our clients now and long into the future.

Our Team
Ben Powell
Ben Powell

Managing Director

Ben is an accountant turned biz dev guy having started his career at KPMG in the firm’s London and San Francisco offices. Ben spent close to a decade at HMH in the US within the M&A and corporate development group and co-founded EdBD Group on his return to the UK in 2011. Ben lives in Wiltshire with his wife, two daughters, and a small brown dog.

Niall Maloney

Managing Director

Niall began his career in sales and marketing in the FMCG sector; in beer to be precise. He joined Riverdeep in 2001 and following the creation of HMH, was a VP in the international sales division. Niall has over 18 years experience operating in the international education market and has the air miles to prove it. Niall lives in Dublin with his wife and three children.

Ben Powell - Color
Jim Ruddy

Managing Director

Jim has a wealth of experience in the education sector. He joined Riverdeep in 1999 and was part of the team that took the company to the public markets shortly thereafter. At HMH, he enjoyed living in Boston, San Francisco, and Dublin while running the US tech sales teams. Jim co-founded EdBD on his return to Dublin where he resides with his family.

Tess McGlynn

Business Development Manager

Tess began her career as a graduate in NYC working in sales. Since moving back to Ireland in 2020 she has held roles in fast growing tech startups, primarily as Executive Assistant. She moved to London in 2021 for a work from home holiday, and has been there ever since. She is a keen Gaelic footballer, and proud member of the Dulwich Harps Gaelic Football club where she spends a lot of her time both on and off the field.

Why EdBD?
Our experience and extensive network can help supercharge your product’s growth.

Decades of Experience

Having worked for several education companies over our careers and specializing in business development, our team has the knowledge and experience to guide your company internationally.

Thousands of Connections

Throughout our careers, we have been fortunate to have established and built a trusted global network of relationships with education companies, distributors, clients, and consultants.

Millions of Dollars

Using our unique business model approach to international business development, we have generated millions of dollars in value for our clients via partnership contracts, exclusive deals, mergers and acquisitions, and direct sales.

Why EdBD?
Our Partners
It’s much more fun to work with good friends.
Ben PowellCherry Tree Associates


Cherry Tree, headquartered in Minneapolis, Minnesota, was founded in 1980 and specializes in serving education company owners, financial sponsors and large corporations in their M&A transactions, funding efforts, and other advisory roles.

Education Market Experts


From small start-ups hoping to break into the education market to established companies branching out beyond their existing spheres, EME provides the research, product development, sales, and marketing tools needed to help its clients succeed.

FirstStep Advisors


First Step Advisors works with education providers across publishing, technology, and service segments to ensure they’re doing right by learning organizations. Specializing in engagements that drive growth; researching critical needs in education, facilitating strategic planning, or building capacity in marketing, communications, and educator engagement.

Ben Powell
The Amos Group

The Amos Group is an education focused advisory firm and the parent company of SchoolBondFinder and SchoolNetwork. The firm’s history of advising executive teams, sales and marketing teams and product groups in the education sector make it an invaluable partner of the EdBD Group.

Advancing Global Edu

Advancing Global EDU, Inc. is a management consulting firm focused on the education industry, providing education management, technology, curriculum, and private equity firms' strategic direction and implementation on how to drive profitable growth.

Connect with us
Thank you for contacting us - we will be in touch soon!
Oops! Something went wrong while submitting the form.
© 2024 EdBD. All rights reserved.